Membership

Priced by the herd

Every plan includes every module, unlimited people, and the client portal. You pay for the horses on the property — nothing else.

Homestead

$39/mo

Up to 5 horses

or $421 a year, ten percent off

For horses kept at home, or the barn just starting out.

  • All seventeen modules included
  • Unlimited staff & client accounts
  • Client portal & self-booking
  • Card payments via your own Stripe
  • 5 GB media & document storage
  • We take nothing from your payments
Start free trial

Starter

$89/mo

Up to 30 horses

or $961 a year, ten percent off

For the small barn keeping every plate spinning by hand.

  • All seventeen modules included
  • Unlimited staff & client accounts
  • Client portal & self-booking
  • Card payments via your own Stripe
  • 25 GB media & document storage
  • We take nothing from your payments
Start free trial

Standard

Most subscribed

$179/mo

Up to 75 horses

or $1,933 a year, ten percent off

For the established boarding and lesson operation.

  • Everything in Starter
  • 100 GB media & document storage
  • Priority support
  • Accounting, payroll & reporting
Start free trial

Estate

$329/mo

Unlimited horses

or $3,553 a year, ten percent off

For the full estate. No ceilings, no counting.

  • Everything in Standard
  • Unlimited horses
  • 500 GB media & document storage
  • Custom reporting
  • Multiple properties
Start free trial

All plans begin with a thirty-day trial of the software. No card to start, and nothing is taken from the payments your clients make to you. Training, implementation and advisory are quoted separately and are not part of a trial.

Training and implementation

Or let us build the barn for you

Most software hands you an empty system and wishes you luck. We will come in and build it: your grounds, your rates, your policies, your horses, your people, your books. Priced by the size of the job and spread across your first six months, so nothing lands at once.

Foundation

$250a month, six months

Under 20 horses

Your lists and policies built, your horses, clients and staff loaded, billing switched on, your people invited.

Full training and implementation

$500a month, six months

20 to 50 horses

Everything in Foundation, plus your grounds mapped, your lesson catalogue and packages built, and your staff trained on the floor.

Estate training and implementation

$1,000a month, six months

Over 50 horses, or more than one property

Everything in Full training and implementation, across every property, with your historical figures brought over and your reporting built to suit.

Live within thirty days, or the fee comes back. That is a promise, not a policy. It runs alongside your subscription for six months and then stops.

Afterwards, if you want it

Someone in your corner

Entirely optional, and never bundled into anything. Most barns take it up afterwards, once they have seen what the numbers were actually saying.

Quarterly review

$950a quarter

Four times a year we go through the numbers together: what is owed, what it costs to keep a horse, where the rates sit against the market, and what to change before the next season.

Standing advisor

$600a month

A monthly call, your books read before it, and someone reachable in between for the decisions that will not wait. Month to month, cancel whenever.

Every plan includes

  • Every module, no feature tiers
  • Unlimited staff & client accounts
  • Client portal included
  • Thirty-day free trial
  • Ten percent off on an annual term
  • Your data, exportable any time

Questions

Fair questions, plain answers

How does the free trial work?
Every plan begins with thirty days on the house: the full system, every module, no card required to begin. The trial is the software itself. Training, implementation and advisory are separate engagements and are not included, so a barn on trial builds it out on its own. If it is not right for you, walk away. Nothing is charged and your data is deleted on request.
Do I have to pay for training and implementation?
No. The subscription stands on its own and you can build the barn out yourself; the system is meant to be usable without help. It is there because most barn owners would rather hand it to someone who has done it before. It is quoted by the size of the job, from $250 to $1,000 a month, and it runs for six months alongside your subscription and then ends. Nothing is due in a lump.
What actually happens during training and implementation?
We build the barn with you rather than leaving you with a manual. Your grounds are mapped, your rates and policies configured, your lesson catalogue and packages created, your horses entered, your staff trained, and your clients invited to the portal. If you are not live within thirty days, the fee comes back.
Is there an annual option?
Yes. Pay for the year and ten percent comes off any plan, which is the closest thing to a discount we offer. It applies to the subscription. Training and implementation is priced the same whichever way you pay.
Do you take a cut of my payments?
Never. Client payments run through Stripe, connected to the barn's own Stripe account, and money moves directly from your clients to you. MAP Equine never holds or skims your funds. Stripe's standard processing fees apply and are set by Stripe, not by us. Platforms that give the software away take between one and four percent of every payment instead, which on a barn collecting $12,000 a month in board costs more than any subscription on this page.
Can I export my data?
Always. Horses, clients, invoices, the ledger, documents — everything you put in can be exported in standard formats at any time. It is your barn's book; we are just keeping it neat.
What counts against storage?
Photos, videos, and documents you upload. Records themselves — horses, lessons, invoices — are not metered. If you outgrow your plan's storage we will suggest the next tier before anything stops working.
How do I cancel?
From Settings, in a click, at any time — no phone call, no retention script. Your subscription runs to the end of the paid period, and you can export everything before you go.

Thirty days. Your whole barn.

Begin the trial, or ask us anything first — a real person answers, usually one who has mucked a stall.